Here’s your complete LG vs. Vizio guide! Both have established themselves in home entertainment with technologies like Dolby Vision, webOS, and the SmartCast platform. I’m Erfan Askari and for years I have been following the world of smart home technology for years, analyzing the quality of OLED panels and comparing smart TV platforms. In this article, we will see which brand can truly transform your TV viewing experience.

LG vs. Vizio: Brands Overview
LG Overview
When it comes to advanced display technology, LG is usually the first name that comes to mind, and for good reason.
The Korean tech giant has been a leader in the TV market for years and is considered one of the industry’s major players. LG is particularly key in OLED panels, which it produces for its products and other brands.
In terms of design, LG usually goes for a minimalist and very stylish look. At the same time, advanced features, such as Dolby Vision IQ and Filmmaker Mode, are hidden underneath this simple exterior.
What I have always admired is LG’s attention to user experience. Their webOS operating system is simple and pleasant to look at, and incredibly fast and smooth to use.
Of course, the story doesn’t end there. The brand’s α9 Intelligent Processor continuously optimizes the picture and sound to deliver exceptional quality, whether binge-watching Netflix or gaming on the PS5. In short, you can always count on a professional and seamless experience with LG.
Vizio Overview
Vizio, on the other hand, is a value-for-money champion. The California-based American brand has carved out a niche by offering high-quality TVs at reasonable prices.
What makes Vizio special is that even in its mid-range models, it offers advanced technologies like Quantum Dot, local dimming, and full-array backlighting, features usually only found in more expensive models from its competitors.
In my personal experience, Vizio TVs deliver more than you pay for. They support a wide range of HDR formats like Dolby Vision and HDR10+. New models also come with HDMI 2.1 and FreeSync VRR technology, which is excellent news for gamers.
The SmartCast platform isn’t as smooth as LG’s webOS, but it’s functional and improves with each update. If you’re looking for a feature-rich and affordable TV, Vizio is definitely an option.
If you’re a true Vizio fan, make sure not to miss my guide on the best Vizio smart TVs.
LG vs. Vizio: Picture Quality
LG UT7570 vs. Vizio M6 Series Quantum 2022 Picture Quality: The Budget Class

When it comes to budget TVs, we have to be realistic. No one expects the stunning quality of OLED, but sharpness, contrast, and color accuracy still matter.
I tested the LG UT7570 and the Vizio M6 Series Quantum 2022 closely, and it’s interesting to note that the difference in picture quality between the two was more than I expected.
The LG UT7570’s most important feature is its use of an IPS panel. This TV’s advantage is its wide viewing angles, meaning that if you look at the image from the sides, you will notice much less color and brightness drop-off. But this advantage comes at a certain price: the black level is very weak, and a layer of gray blurs the image in dark scenes.
The image’s brightness is also lower than expected, especially in bright rooms. Even though it uses technologies like AI Upscaling and HDR10 support, it falls short in rendering HDR content, which is heavily dependent on brightness. It does not produce a vibrant and impressive image.
In contrast, the Vizio M6 Series Quantum 2022 is a significant upgrade in this price range. It uses a VA panel with narrower viewing angles but offers deeper black levels and much better contrast.
The presence of full-array backlighting and a Quantum Dot layer makes colors more vibrant and HDR content look more impressive. Of course, it’s not perfect, blooming is visible due to limited local dimming, and it’s not a light cannon. However, it offers a much more cinematic visual experience in the budget category than its LG competitor.
When my friends are looking for a budget-friendly TV that also performs well, I usually recommend the M6. This model is exactly where price and quality meet. For more budget options, also read my TCL vs. Vizio article.
While the LG UT7570 may be a decent option for everyday viewing or as a second TV, it’s nothing to write home about when truly enjoying the picture.
Conclusion
This was my complete LG vs. Vizio guide. After reviewing and working with all six models, LG has the upper hand in most key areas, such as overall quality, smart features, gaming performance, and technical support, especially in the mid-range to premium segment. Vizio performs well in the budget segment and is competitive in price, but falls behind in details, software-to-hardware integration, and consistent quality. If you want a complete, hassle-free experience, LG is still the brand to compete.